# Guides | SG Heartland Guides > Guides explaining how this publisher works: the checks a listing passes, what a score is built from, what it cannot measure, and why we run one site per trade. URL: https://sgheartlandguides.com/guide/ Section 01 // Library # Guides Every guide here answers a question about how these directories are built. None of it is generic advice about choosing a tradesperson: it is first-party, specific, and checkable against the method we publish. 6 guides // 4 policy pages Section 02 // How the directories work definition ### How to read a listing A walkthrough of a directory listing: what each field means, what the score is built from, and what re-checked means. Read [How to read a listing →](/guide/how-to-read-a-listing/) process ### How we check a business is real The validity checks a listing passes before it appears, and what gets rejected. Read [How we check a business is real →](/guide/how-we-verify-a-business-is-real/) concern ### How we handle fake and incentivised reviews Why review manipulation exists in local trades, the signals that reduce a review's weight, and what to do about a competitor gaming reviews. Read [How we handle fake and incentivised reviews →](/guide/how-we-handle-fake-and-incentivised-reviews/) concern ### What our scores do and do not measure The honest limits of a review-based score: what it captures, what it cannot, and why a high score is evidence rather than a guarantee. Read [What our scores do and do not measure →](/guide/what-our-scores-do-and-do-not-measure/) qualifier ### Why a business might not be listed Inclusion criteria and exclusions in plain language. Absence is not a judgement of quality. Read [Why a business might not be listed →](/guide/why-a-business-might-not-be-listed/) decision stage ### Why we run one site per trade, not one per neighbourhood Singapore is one market and the same companies serve the whole island, so area pages live inside each directory rather than as separate sites. Read [Why we run one site per trade, not one per neighbourhood →](/guide/why-one-site-per-trade-in-singapore/) Section 03 // Policy pages ## The rules these guides describe Policy ### Corrections, Disputes & Removals How a business owner corrects, disputes or removes a listing, what to send, and how long it takes. Read [Corrections, Disputes & Removals →](/corrections/) Policy ### Editorial Standards Our independence policy: featured-blind rankings, paid surfaces labelled and held outside the ranked list, earned labels that cannot be bought. Read [Editorial Standards →](/editorial-standards/) Policy ### For Business Owners Listed without being asked? You need do nothing. Listing is free, nobody will call to sell you anything, and here is how to change it. Read [For Business Owners →](/for-business-owners/) Policy ### How We Rank Businesses Our scoring method in plain language: built from public reviews, adapted per trade, and never from payment or ad spend. Read [How We Rank Businesses →](/methodology/)